If you do business online, the most important part of it is to be able to offer your customers the most convenient way to pay for their purchases.In the past decade, buying on-line has become a global trend, with millions of transactions happening every day.And, of course, the payment methods that customers use to pay for a product have diversified.In the beginning credit cards were the only option, but now there are several websites, such as PayPal or Moneybookers that offer other payment solutions and have become very popular.Some online vendors accept only these e-wallet payments without a direct credit card payment option without thinking that they might lose customers.Credit card payment is still a preferred payment method for most online customers.Find out why customers use credit cards more often compared to other payment methods. 1.No need to register anywhere - there is no need for a customer to register or have an account on any of the websites to complete the purchase (unlike with e-wallet payments).2.Fast and convenient - credit card transaction is processed within seconds once your customer enters card details on your checkout page.An order gets approved or declined instantly.Unlike with echecks or bank wire payments, the order can be shipped immediately after the payment, because the funds are deposited instantly to a vendors merchant account.3.Fraud protection - credit card companies offer customers a better protection against fraud and it enables you to charge back if the merchandise is not what you expected.So customers are more protected when they buy online and they feel safe when ordering a product.4.Additional security layers - Visa and MasterCard have developed special Verified by Visa and MasterCard SecureCode programs that add an additional security layer for all card purchases.Once this feature is implemented, the customer is asked to provide a certain password during a purchase.This ensures the safety of an order - that card is used only by the authorised person.Customers feel safe when they order your product.It is proved that having this feature working on your website will bring you more sales.At the same time you - as a vendor - are protected from the majority of possible chargebacks with 'I didn't do it' reason.5.Get rewarded - customers are also likely to get reward points from their credit card banks for using a card often, which can bring them benefits in the long run.So they prefer to use cards even more.6.Pay in credit - your customers can pay you using their credit card limit - even if they don't have enough funds at the moment by borrowing money from a bank.This increases your sales even more.7.Get more international customers - if you sell online internationally then your foreign customers will be more likely to pay using their credit cards than any other payment method.So it is a must for you to accept card payments in order not to lose potential customers.Direct credit card payments account for around 50% to 85% of total online orders.This percentage depends on your industry and niche.If your product is more oriented towards the majority of people that don't spend much time online, then you will get much more credit card orders compared to Paypal or any other payments.Moreover, US based buyers tend to use more e-wallet type of payments compared to international customers - from the Western Europe, etc.If you are serious about online business, you should be offering as many convenient payment methods as possible.This way your customers will have a better choice to complete their payment and they will select the most suitable payment method.Offering credit card payments along with Paypal will definitely increase your sales compared to only credit card payment option, so make sure your online shop always offer the most popular payment methods.Then your customers will not have any problem placing an order on your website.How to accept multiple payment methods on your website?1.Just register on Click2Sell and login to your account.Go to For Vendors page and 2.Select the COMPLETE payment processing plan.3.Then visit For Vendor --> Add Product section and enter your product's description along with all the details.4.Place the provided payment button code on your online shop! That's all.Once your product is activated, you will be able to accept credit card and Paypal payments on your online shop along with other multiple payment options.

If you run a small business, you know what a headache it can be to know that you have a sale on the line but your customer doesn't have the cash with them for the purchase.What can you do? Take plastic!In today's competitive market, it has become a real necessity to offer a variety of payment options, but that is no reason to have credit card processing services take a huge chunk of the first slice of the pie leaving you with the left overs.Where can you begin? Compare!The best services will not charge application or setup fees.They will not set monthly minimums and will not charge you an annual fee.They will also offer you a number of options for purchasing, leasing or renting a credit card machine.It's a buyer's market.There is a lot of competition for your account, so shop around for good rates on the percentage the company charges on your sale.In the end, you are your own best advocate, so ask a lot of questions of as many companies as you can.Often, services are so streamlined that you can begin the very day you contract with your credit card service.Others may require a bit more set up time.After all, credit card processors know they are bidding against the competition for your business.If you negotiate with them, they can often hurry your application and get you started within a day or two of finalizing your agreement.Be sure to ask about customer service hours.If they are not doing business when you do business, they are not a good fit.If customer service isn't available when you need it, you've not only lost potential sales, you risk offending friends.The larger companies all offer 24/7 customer service hours that will guarantee you a speedy resolution to problems that arise.Remember that you are the customer when choosing a credit card processing service.Be sure to let the company you want to use know that you have other options.You can sometimes negotiate a better rate and lower fees simply by reminding them that they are business should know the value of keeping the client happy.When it comes to signing on with a credit card process service, do your homework before you sign on the dotted line.It will keep your customers happy and spare you some awful headaches!